Google Internet Saathi - Stories of Courage
Celebrating the women who brought the internet to their communities—and the change that followed. Stories of Courage is an interactive tribute to Internet Saathi, sharing personal stories of confidence, independence, and opportunity through the voices of women across rural India. My involvement with Internet Saathi began in its early days, shaping the initiative’s brand guidelines, design systems, and numerous campaigns over the years. This site represents the closing chapter of that creative journey, bringing the women and their stories to the forefront. The experience connects individual portraits through a ripple-inspired visual language, expressing how one woman’s access to knowledge can influence the lives around her. This selected work reflects a broader, sustained contribution to the initiative’s identity and storytelling.
Creative Direction, Brand Guideline Development, Design Systems, Campaign Design & Digital Storytelling